Custom Website Forms can help prospective – or even existing – customers and clients communicate with you more easily and efficiently. When used well, website forms can be a powerful tool to help you better understand your customer’s expectations, needs, wants, and opinions. The most basic information that can be collected through a custom website form is your customer’s name and contact information, but don’t stop there.

Here are a few general ideas about helpful data that you can collect from your client base

Where did you hear about us?

Don’t be shy about asking how someone found your company. This information can be helpful for a variety of reasons, including for your marketing efforts. Having data about where your customers are coming from can help you identify strong and weak points in your outreach, and you might even find out that your business was featured somewhere you didn’t even know about.

Did you find all the information you were looking for? If not, what’s missing?

This custom website form question can be a helpful prompt to make sure you aren’t missing information on your website that people want or need to know about your business. If you get a lot of the same questions from prospects, you can use this data to update your website and provide answers to these questions.

What made you choose us?

Knowing why people are choosing your business can help you understand your businesses strongest attributes, and what separates you from your competition.

Here are a few more business-specific examples of data you can collect on a custom website form

RV Park, Resort, and Campground Websites:

1. Travel dates
2. What kind of hookups do you need?
3. What kind of RV do you have? How big?
4. Would you like a pull-through or back-in site?
5. Do you need any special accommodations?
6. Will you be bringing a pet(s)?

Aviation Websites:

1. Business or Leisure
2. One-way, round trip, or multi-city?
3. Destination(s)
4. Departure & Return dates and times
5. Requested Amenities

Service Websites:

1. Type of project
2. What stage of the project are you in?
3. Anticipated timeline for completion
4. Emergency / rush service?
5. Budget for the project?

Get Help with Your Custom Website Form

Big Rig Media is here to assist you with your custom website forms and a lot more for just $199/ month. Contact us today to get started.

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