Some of the best marketing and business decision techniques follow the K.I.S.S. or “Keep It Simple Stupid” thinking philosophy. The SWOT analysis is a great example of this on a surface level. SWOT stands for strengths, weaknesses, opportunities, and threats. New startups and existing companies can benefit from running their marketing strategies, business decisions, and … Continued
Why should I pay $199 a month for a website when I can get one for $14 a month from places like Wix? It’s a common question potential customers ask us all the time. We get it. There’s a big jump from $14 to $199. But for those of us in the business of creating … Continued
Every trip around the sun brings changes and new opportunities, including new digital technologies. The New Year is a great time to re-evaluate your marketing strategies and bring them up to date. Google Ads – Formerly knowns as AdWords, make it your New Year’s Resolution to be seen where your customers are searching, browsing and … Continued
Many business processes can be automated by linking commonly used platforms together such as triggering a personal email to a prospect who completes a contact form on your website (check out our quote request form here). One of the most popular ways to use business automation is with sales/discovery appointment scheduling. It’s often most productive … Continued
When it comes to creating content for your business website, DIY is not your best option. A great way to take this task off your plate is to outsource content creation to a professional. Let’s face it, wordsmithing isn’t for everyone, and unless you have specialized experience or training, you might be doing more harm … Continued
If you own a business in outdoor hospitality, like an RV resort, you may already be aware that around 70% of reservations are completed via phone versus online bookings. What you may not know is that around 85% of traditional hospitality reservations are booked online. In this blog, we’re going to examine a few reasons … Continued
When you look at search results on Google, you’re seeing a list of websites that have already been logged, categorized, and ranked to help show you the most relevant information possible. This process is known as Google Indexing. You might be wondering, “After I launch my new website, how long does it typically take to … Continued
For years now marketing experts have been telling business owners that their business website had to be a mobile friendly website. Well, it’s time for the next evolution because being mobile friendly isn’t good enough anymore- you must have a mobile first website, especially in the outdoor hospitality industry. CEO and Founder of Big Rig … Continued
One of the most important aspects of any business is the ability to attract new customers. If you don’t already know, a business website is a must-have tool in your toolbox to help you achieve this goal. So, the next big question to answer is, ‘What is the best website builder for businesses?’ There are … Continued
One thing you might be worried about with your business’s online presence is – how long is my website going to last? When you choose the right business website platform, your website should last for years to come. A business website platform, also known as a website builder, is the software with which you can … Continued
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